Inspiring conversations with our extended SIDIA family.

SIDIA STORIES

Eny Lee Parker on lighting, the little things, and designing 
for real life

Eny Lee Parker on lighting, the little things, and designing 
for real life

Warm, personal, intimate — the words that describe Eny Lee Parker are equally applicable to her work too. As a spatial designer, Eny Lee creates deeply personal furniture, lighting, and decor...

Eny Lee Parker on lighting, the little things, and designing 
for real life

Warm, personal, intimate — the words that describe Eny Lee Parker are equally applicable to her work too. As a spatial designer, Eny Lee creates deeply personal furniture, lighting, and decor...

Pia Mance on creating from a place of love and 
building team-centric community

Pia Mance on creating from a place of love and 
building team-centric community

In work, style, and personal brand, Pia Mance defies categorization. 
So it's only fitting that her brand Heaven Mayhem also refuses to
 be pigeon-holed. Beyond your average "influencer brand," Heaven...

Pia Mance on creating from a place of love and 
building team-centric community

In work, style, and personal brand, Pia Mance defies categorization. 
So it's only fitting that her brand Heaven Mayhem also refuses to
 be pigeon-holed. Beyond your average "influencer brand," Heaven...

Zaynab Issa on cultural inspirations & cooking as a love language

Zaynab Issa on cultural inspirations & cooking as a love language

For Zaynab, food is about more than just fuel. For her, cooking is central to culture, an essential form of tradition, and a language 
of care. And now, with her...

Zaynab Issa on cultural inspirations & cooking as a love language

For Zaynab, food is about more than just fuel. For her, cooking is central to culture, an essential form of tradition, and a language 
of care. And now, with her...

Ro Brahmand on fashion, fear compasses and romanticizing regular life

Ro Brahmand on fashion, fear compasses and romanticizing regular life

Chances are you’ve already meet Ro — one of social media’s rising style stars, with a refreshingly unique take on dressing. But it’s not just her personal style that keeps...

Ro Brahmand on fashion, fear compasses and romanticizing regular life

Chances are you’ve already meet Ro — one of social media’s rising style stars, with a refreshingly unique take on dressing. But it’s not just her personal style that keeps...

Jenna Perry talking trust, tresses & true romance

Jenna Perry talking trust, tresses & true romance

Jenna Perry is known for creating the most iconic looks for fashion's favorite faces (and tresses). But we'd argue that Jenna is just as much of a muse as her...

Jenna Perry talking trust, tresses & true romance

Jenna Perry is known for creating the most iconic looks for fashion's favorite faces (and tresses). But we'd argue that Jenna is just as much of a muse as her...

Sasha Exeter on sharing the good, the bad, and the honest on her social platforms

Sasha Exeter on sharing the good, the bad, and the honest on her social platforms

In a world of beauty filters and phony brand promos, creator Sasha Exeter’s authenticity is her superpower. Whether she’s sharing a grueling workout routine, dishing on the realities of raising...

Sasha Exeter on sharing the good, the bad, and the honest on her social platforms

In a world of beauty filters and phony brand promos, creator Sasha Exeter’s authenticity is her superpower. Whether she’s sharing a grueling workout routine, dishing on the realities of raising...